Can I use different LLCs for different Amazon seller accounts?

Amazon's policy on multiple accounts requires each one to be registered under a distinct legal entity. So yes, separate LLCs can work, but you have to get approval from Seller Performance before opening the second account. If you just create them without telling Amazon, they'll likely link them and suspend all ngl.

From a privacy angle, separate LLCs with a registered agent do keep your name off the public filings in many states. But Amazon will still have your personal info from the identity verification (driver's license, etc.). So it helps against public records, not against Amazon

Have you considered the cost? Each LLC has filing fees, annual reports, registered agent fees, and separate bookkeeping. For a small seller, that adds up fast. I'd only do it if the product lines are truly distinct and high volume.

That's helpful. I didn't realize you needed prior approval. My main concern is that if one account gets in trouble, the others stay safe. Does separate LLCs actually shield you from cross-account suspensions?

Not really. Amazon's terms say they can link accounts based on shared info like IP, address, or bank account. Even with different LLCs, if you use the skame internet connection or withdrawal account, they'll tie them together. So the privacy benefit is mostly for public records, not for Amazon enforcement.

I've done this for three LLCs. Used a registered agent service that provides a virtual address for each. Amazon accepted it after I submitted the approval request. But you have to be meticulous about keeping everything separate—different bank accounts, different emails, different IPs if possible.

One thing to note: if you use a registered agent that also provides a business address, Amazon might flag that address if it's used by many sellers. Some agents are known for this. Do your research on the agent's reputation with Amazon.

Any recommendations for a registered agent that offers privacy and works well with Amazon? I'm in a similar situation.

I've heard good things aboout Northwest Registered Agent for privacy, but I haven't used them for Amazon specifically. The key is to avoid the cheapest virtual office addresses that are shared by hundreds of businesses.